Music maestro became SVBC chairman
Finally the Sri venkateswara Bhakthi Channel owned and run by Tirumala Tirupathi Devasthanams gets a musical maestro as its chairman. He is a family of a royal family of Venkatagiri samsthanam of Nellore district.
On Wednesday the YSRCP government has appointed Dr Velugoti Bhaskara Saikrishna Yachendra, an eminent scholar, musician as the chairman of SVBC. The post is vacant for the past 9 months after resigning Prithviraj as the chairman of the SVBC. Yachendra, a scion of Venkatagiri samsthanam would be in the post for two years. After resigning Prithviraj, many personalities like journalist Swapna and others also are in the race of the post but Jagan has chosen Yachendra for the post.
A spiritual, devotional singer who mastered the art of Musical Avadhanam, Yachendra has been giving performances in the name of Sangeetha Geya Dhara all over India. Yachendra has performed many concerts in several places of India. He also a researcher in music. Incidentally, Yachendra had a brief stint in politics. He has close relation with the scions of Bobbili samsthanam.